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Samoa Rapid eTrade Readiness Assessment

Samoa Rapid eTrade Readiness Assessment

Formato *
The Samoa Rapid e-Trade Readiness Assessment is the third such assessment conducted by UNCTAD. With the accelerated opening up of the economy and telecommunication developments resulting in more affordable and reliable high-speed Internet connectivity, the ICT and e-commerce sector has been identified by the Samoan Government as a critical enabler of economic growth and development in the country. Despite advances in ICT uptake, Pacific Islands economies, including Samoa, face specific challenges mostly related to their geographical disadvantages in harnessing the potential of the digital economy and e-commerce. The assessment revealed that issues associated with infrastructure are affordability – e.g., costs of mobile telephony or of broadband Internet – and accessibility issues outside urban areas. The lack of broadband penetration is perceived as an obstacle to leveraging development of other industries. As is the case of most small islands developing states (SIDS) and especially in the Pacific, trade logistics constraints remain a key bottleneck for Samoa. Given its isolation, e-commerce can be an important development tool for Pacific countries and one that can significantly contribute to the growth of SMEs in the region, increase trade, and contribute to economic growth and development. E-commerce can also contribute to enhancing the region’s use of ICT, which was one of the priorities under the Framework of Pacific Regionalism endorsed by the Pacific Islands Leaders Forum in 2015.

Details:

Agency/Department
United Nations Conference on Trade and Development (UNCTAD)
PDF ISBN
9789210027403
PDF Publication Date
Page Count
34
Series Title
eTrade Readiness Assessment

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