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Transnationalization of Service Industries, The

  • Author: UN
  • Publication date: February 1993
  • Page count: 62
  • Language(s) in this book: English
  • Sales number: 93.II.A.3

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About the product

A clearer understanding of the process of transnationalization of service corporations is required because the rapid increase in foreign direct investment in services is an important part of the globalization of business activities. For businesses that want to gain the experience required to operate internationally and penetrate new markets, this publication provides a comprehensive test of the expansion of transnational service corporations based on firms in different countries and service industries including insurance, reinsurance, securities, wholesale, retail, accounting, advertising, construction, publishing, airlines and hotels.