About the product
The International Trade Forum is a quarterly magazine published by the International Trade Centre UNCTAD/WTO. The magazine focuses on trade promotion, export development and import methods, as part of its technical cooperation programme with developing countries and economies in transition. What are creative industries? There are differing views and much scepticism about which goods and services have been grouped into this new classification. There is no doubt, however, that modern technology has transformed delivery of services and created business models that do not charge customers, such as Google and Facebook, but which have generated huge wealth for their creators. There is no doubt either that the design industry is having a massive impact on how cultural heritage and tradition are transformed into products ranging from household goods and fashion items, to solutions for health care and new media and entertainment. In this edition of Trade Forum we explore the potential of creative industries in developing countries. Through contributions from a diverse range of international commentators, we look at issues including the impact of globalization, technology and digitization, and the promotion and financing of creative industries in emerging economies. We also look at the opportunities that have been created through engagement with the corporate sector and creative industries, such as film and fashion, in developed countries.